The Floraltry Difference

Floraltry - Poetry In Blooms

Floraltry is a premium direct-to-consumer floral brand built around the belief that flowers can express what words sometimes cannot. More than a gifting service,
Floraltry is an emotional experience where each bouquet is crafted with meaning, intention, and poetic storytelling. Guided by the symbolism of our signature
bloom—the Mistral Anemone, representing anticipation and sincerity—Floraltry transforms flowers into verses, emotions into arrangements, and moments into
memories.

Every bouquet is built from the symbolic meanings of flowers—
camellias for longing, freesias for friendship, protea for strength,
anemones for anticipation, lilies for light. A balance of hero blooms and supporting textures.

You don’t just pick “a bouquet.”
You choose a message, and we write it in petals.

Every bouquet has a name and meaning to tell your story—
from Sorry is not Enough to Written in the Stars— so the recipient knows why these specific stems were chosen for them.